Executive Insight Report
Prepared by Victor Cadavid, Executive Insight Intensive.
Program C drives 61% of measurable outcomes but receives only 22% of the current budget.
Participant drop-off is concentrated in week two of onboarding, not at initial intake as previously assumed.
Two donor segments account for 70% of renewals, and only one of them is currently being actively cultivated.
Illustrative index, not a real measurement. Higher is stronger measured outcome relative to budget share.
Reallocate 15 to 20% of budget from Program A toward Program C for the next two quarters.
Redesign the week-two onboarding touchpoint before adding new participant acquisition spend.
Build a light cultivation plan for the second high-renewal donor segment.
| Priority | Timeline | Owner |
|---|---|---|
| Reallocate budget and confirm Program C capacity | Weeks 1 to 4 | Program Director |
| Pilot redesigned onboarding touchpoint with next cohort | Weeks 3 to 6 | Operations Lead |
| Launch cultivation plan for the second donor segment | Weeks 6 to 12 | Development Lead |